Brand Development

affuideas marketing

Brand Kit

Like any brand kit, it includes logo variations, color palette, stylistic direction, font palette, and a concise graphics library.

Click the image to magnify.
View the brand kit (PDF).

Logo

Keeping the lightbulb symbol from the former logo, the redesign embraces the look of creativity while simplifying for a cleaner, more minimalist, and modern look.

Additionally, the word "marketing" is added to the brand and its logo for clarity in its services offered.